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Google has switched all searches over to encrypted searches using HTTPS. This means no more keyword data will be passed to site owners. It appears that Google has cut off keyword data altogether.
Encrypted Google searches don't pass the keyword data through to websites, thereby eliminating the ability to track users by their keyword searches. The biggest impact for many site owners has been not being able to segment users by keywords within their web analytics software.
I was so expecting that. Google wants to generate more and more money from Adwords which means they need to make SEO difficult so that companies can move to PPC to get results.
But keyword data from other search engines like Bing still send keyword data through.
Encrypted Google searches don't pass the keyword data through to websites, thereby eliminating the ability to track users by their keyword searches. The biggest impact for many site owners has been not being able to segment users by keywords within their web analytics software.
I was so expecting that. Google wants to generate more and more money from Adwords which means they need to make SEO difficult so that companies can move to PPC to get results.
But keyword data from other search engines like Bing still send keyword data through.
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