Analyze Valuable Facebook Reports

To do mastering in Facebook Ads, One has to go through Facebook Ads reporting systems and analysis.
Everyday plenty of users logon to Facebook, spend noteworthy amount of time on Facebook. Hence there is lots of possibility that user will click on ads. i.e. lots of ad impressions, impression numbers and very small click through rate for Facebook advertisers.

So we need to understand different types of Facebook reports to identify key data in a ocean of numbers, what type of ads each report is best used for, and Excel pivot table settings to create meaningful, beautiful reports quick. After exporting reports from Facebook, emphasize all of the raw data, then select Data in the menu bar to drop down, and then choose “Pivot Table” to open in a new tab. Pivot tables save advertisers time in reporting because to add new data as it populates simply copy and paste the new data in and refresh the table. Here are few important Facebook reports and its usage:-

LifeTime Stats Facebook Report:- Extract advertising performance stats report in webpage page format that can be downloaded in .csv extension.

Advertising Performance:- The advertising performance report is just that with typically data surrounding clicks, impressions, CPC, etc. Straight up, it’s what you need when reporting standard ad performance.

Responder Demographics:- Check out this report get information about who is clicking on your ads, what is their age group and geo location.

Actions by Impression Time:- To know about page like, post like, post sharing, comments on post, Use this report.